──── BLOG
AEROSPHERE | TRIXEO
Interactive Presentation of the TRIXEO Inhaler
Trixeo Aerosphere is an inhaler indicated for the treatment of adult patients with COPD (Chronic Obstructive Pulmonary Disease), a chronic respiratory condition that causes breathing difficulties and significantly impacts quality of life. The medication combines multiple active ingredients to deliver effective therapy, and proper use of the device is essential to maximize its clinical benefits.
The challenge of the project was to bring the device closer to the patient in a clear, visual, and accessible way—facilitating understanding of the inhaler while reinforcing confidence in its correct use.
Trixeo & Pixel Medical Animation
To achieve this objective, the client partnered with Pixel Medical Animation to develop an interactive digital experience based on 360º visualization and web-based Augmented Reality, accessible through a QR code available in pharmacies. This solution allows patients to view and explore the inhaler directly on their mobile device—without the need to download any apps.
The experience is designed to support the patient both at the point of sale and at home, providing an intuitive and modern way to understand and explore the device.
Project Context & Challenges
Augmented Reality enables medical information to be overlaid directly onto the user’s real environment, enhancing understanding, supporting informed decision-making, and allowing products to be visualized in context.
Real-world applications include:
- Simulation of medical devices in operating rooms or clinical settings.
- Real-time visualization of treatments on the patient’s body.
- Interactive promotional materials for congresses and trade shows.
With AR, clinical content becomes tangible, dynamic, and personalized—offering a powerful tool to build trust in both in-person and hybrid environments.
VISUAL INNOVATION FOR PATIENT EDUCATION
We create digital experiences that allow users to explore medical devices in 360º and through web-based Augmented Reality, enhancing understanding, supporting correct usage, and strengthening patient confidence in their treatment.
Projects like this highlight the potential of 3D visualization and web AR to improve patient education and pharmaceutical communication. By combining interaction, visual clarity, and structured content, these solutions transform complex medical information into experiences that are accessible, practical, and easy to understand. At Pixel Medical Animation, we develop digital tools designed to support patients, simplify treatment comprehension, and reinforce trust in healthcare products.
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T: (+1) 617 351 8477
M: (+1) 484 473 1704
info@pixel-medical-animation.com
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